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(not retinol) Renewing Eye Serum - IN MY EYES

(not retinol) Renewing Eye Serum

anti-aging moisturizing soothe
A gentle yet powerful eye serum, featuring a high concentration of Bakuchiol as a retinol alternative to reduce signs of aging, such as lines, wrinkles, dryness, dark circles, and loss of firmness, all without irritating fragile eye skin.
Sale price  $40.00 Regular price  $50.00
Volume
Created by potrace 1.10, written by Peter Selinger 2001-2011

Why is it dedicated to sensitive eyes?

Anti-aging skincare often uses harsh ingredients like retinol, which irritates the delicate eye area. But we found Bakuchiol — a plant-based retinol alternative that delivers anti-aging benefits without irritation, and is gentle even on sensitive skin.

What's the proven efficacy?

This serum features high-concentration active ingredients to target multiple signs of aging, including fine lines, skin texture, and dark circles.

Additionally, its vacuum pump and zinc alloy applicator ensure hygiene and minimize irritation, making it ideal for sensitive eyes.

What made this serum effective?

Key Ingredients

The serum effectively smooths fine lines, firms the delicate eye area, and reduces dark circles, providing noticeable results without irritating sensitive skin.

Branch of purple flowers Bakuchiol with black seed pods on a white background

Bakuchiol - Smoothing

Bakuchiol stimulates collagen for fine lines reduction without irritation.

6-Peptide Complex - Tightening

6-Peptide Complex enhances firmness and cell renewal.

Ginger root with two daisies / bisabolol a white background, symrelief 100

SymRelief®100 - Anti-irritation

SymRelief®100 (Bisabolol + Ginger Root Complex) calms inflammation, reducing redness.

Three coffee beans on a white background, Caffeine

Caffeine - Revitalizing

Nano-encapsulated Caffeine reduces puffiness, improves circulation.

Light blue hyaluronic acids on a transparent background,

Hyaluronic Acid - Softening

Hyaluronic Acid provides deep hydration for a plumper eye area.

How it Feels
  • Lightweight and non-greasy, the serum absorbs quickly, leaving skin smooth and refreshed.
  • The Zamak (zinc alloy) massage applicator delivers a cooling, soothing effect.
  • The vacuum pump container keeps air out — ensuring hygiene for sensitive skin.
What's left out

No Fragrance

No Phthalates

No Parabens

No Alcohols

No Mineral Oil

No Colorants

No Sulfates

Full Ingredients List

Water, Butylene Glycol, Dimethicone, Glycerin, Caffeine,Cyclodextrin, Betaine, Bakuchiol, Tripeptide-1, Hexapeptide-9, AcetylTetrapeptide-9, Acetyl Hexapeptide-8, Palmitoyl Pentapeptide-4, PalmitoylTetrapeptide-7, Xanthophylls, Centella Asiatica Extract, Sodium AcetylatedHyaluronate, Sodium Hyaluronate, Ceramide NP, Panthenol, Tocopherol, Adenosine,Squalane, Olea Europaea (Olive) Fruit Oil, Rosmarinus Officinalis (Rosemary)Leaf Oil, Helianthus Annuus (Sunflower) Seed Oil, Rosmarinus Officinalis (Rosemary)Leaf Extract, Cynanchum Atratum Extract, Pinus Sylvestris Leaf Extract,Tremella Fuciformis Polysaccharide, Gardenia Florida Fruit Extract, CrambeAbyssinica Seed Oil, Scutellaria Baicalensis Root Extract, Sophora FlavescensRoot Extract, Glycyrrhiza Inflata Root Extract, Beta-Carotene, Polyglyceryl-3Methylglucose Distearate, Propanediol, C12-16 Alcohols, Cetearyl Alcohol,Glyceryl Caprylate, Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer,Dimethicone/Vinyl Dimethicone Crosspolymer, Ethylhexylglycerin, Carbomer,Arginine, Isohexadecane, Hydrogenated Lecithin, Palmitic Acid, Xanthan Gum,Polysorbate 80, Dextrin, 1,2-Hexanediol, Disodium Edta, Sorbitan Oleate,Pentylene Glycol, Steareth-20

How to use?

  1. 1

    Prepare

    Cleanse face thoroughly, then prep with hydrating toner.

  2. 2

    Apply

    Press pump to dispense serum, then massage gently over eyelids and under eyes using the zinc alloy applicator.

  3. 3

    Frequency

    Use daily, morning and night.

  4. 4

    Store

    Keep in a cool place to maintain freshness and efficacy.

Shelf with skincare products and 'IN MY EYES' branding in a clinical setting.

Frequently Asked Questions

How long does it take to see results?

With consistent use, visible results such as smoother skin texture and reduced puffiness can be noticed within 2–4 weeks.

Can I use this serum with other products that contain Retinol?

Yes, bakuchiol is a gentle alternative to Retinol, so it can be safely used alongside other treatments.

Can I use this serum under my makeup?

Yes, this serum is lightweight and works well under makeup, helping to prep and hydrate the skin around your eyes.

How should I store the serum for maximum freshness?

Store it in a cool place, away from direct sunlight, to preserve the potency of the ingredients.

Does this serum have any added fragrance?

No, it’s fragrance-free, making it ideal for sensitive skin around the eyes.

Is this serum cruelty-free and vegan?

Yes, this serum is both cruelty-free and vegan, with no animal testing involved.

Pairs well with