The Struggle of Sensitive Eye Care — Why Traditional Eye Products Often Fall Short?
Many people with sensitive skin or delicate under-eye areas struggle to find products that effectively address concerns like puffiness, dryness, and fine lines without causing irritation. Traditional retinol-based formulas, thick textures, and poorly designed applicators can often exacerbate these issues. IN MY EYES was created to bridge this gap—offering a clinically tested, gentle yet high-performance solution tailored specifically for sensitive eyes.
Meet the Hydrogel Eye Patches and Bakuchiol Eye Serum
The IN MY EYES Hydrogel Eye Patches and Bakuchiol Eye Serum work synergistically to provide instant soothing and long-term rejuvenation. The patches deliver immediate cooling hydration, while the serum helps strengthen skin elasticity and reduce signs of aging over time. Both products are free from fragrances, retinol, and harsh additives, making them ideal for reactive or allergy-prone skin.
Eye Care Routine — Instant Cooling Relief in Under 15 Minutes
The Hydrogel Eye Patches are crafted from an ultra-thin, transparent material that conforms perfectly to the contours of the eye area. Their lightweight structure allows active ingredients like aloe vera, chamomile, and hyaluronic acid to penetrate deeply, providing:
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Immediate cooling and calming sensations
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Reduced puffiness and dark circles
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Intense hydration without heaviness or residue
Simply apply the patches to clean skin and leave on for 10–15 minutes. Gently remove and pat any excess serum into the skin to prep for the next step.
After using the patches, follow up with the Bakuchiol Eye Serum. This innovative formula features bakuchiol—a natural, non-irritating alternative to retinol—known for its ability to:
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Stimulate collagen production
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Smooth fine lines and wrinkles
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Improve skin elasticity and firmness
The serum also includes supporting ingredients like niacinamide and peptides to enhance brightening and barrier repair.
The serum’s pump isn’t just hygienic—it’s functional. Its curved design allows you to gently massage the eye area after application. Here’s how:
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Dispense one pump of serum onto the applicator.
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Apply around the orbital bone, avoiding direct contact with eyes.
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Use the curved side to massage in semi-circular motions from the inner corner to the temples.
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Repeat on the brow bone and under-eye area to boost circulation and absorption.
This technique helps reduce fluid retention, enhances product efficacy, and adds a luxurious self-care moment to your routine.
Both products are developed with input from dermatologists and tested clinically for safety and performance. The hydrogel patches provide immediate relief through advanced hydrating technology, while the bakuchiol serum offers a sustainable, non-irritating path to anti-aging.
Morning or Night—Your Eyes Deserve This
Use the eye patches in the morning to reduce puffiness and prep skin for makeup, or at night to unwind and recover. Follow with the serum both AM and PM for cumulative benefits. With consistent use, you’ll notice:
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Brighter, smoother under-eyes
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Diminished fine lines
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Increased resilience and hydration
References
In My Eyes. (2023). Hydrogel Eye Patches. IN MY EYES Skincare.
https://inmyeyes.com/products/eye-patches
In My Eyes. (2023). Bakuchiol Eye Serum. IN MY EYES Skincare.
https://inmyeyes.com/products/eye-serum
Dhaliwal, S., et al. (2019). Prospective, randomized, double‐blind assessment of bakuchiol and retinol for facial photoageing. British Journal of Dermatology, *180*(2), 289–296.
https://doi.org/10.1111/bjd.16918
Zhang, L., & Wei, W. (2021). Efficacy and safety of bakuchiol-based formulations in anti-aging skincare: A systematic review. Journal of Cosmetic Science, *72*(3), 219–228.
Lee, S., & Kim, J. (2022). Aloe vera and chamomile extracts in dermatological applications: Anti-inflammatory and moisturizing effects. Journal of Cosmetic Dermatology, *21*(4), 1502–1509.
https://doi.org/10.1111/jocd.14522